Legally Promoting Your Practice Under the Updated AHPRA Guidelines
Learn About the Latest AHPRA Guidelines to Avoid Getting Fined and Sued for Medical Advertising Negligence.
1 Hours Total
On-Demand Webinar
Get an Advertising Blueprint as per APHRA Guildelines for your Medical Practice
Sarah Bartholomeusz
20 years of experience as lawyer
Meet your instructor
Are You One of These?
Don’t know about medical practice advertising rules & regulations
What can I write in my medical practice ad copies
Can I create a social media post about the medicine I'm working on
Are pharma companies allowed to advertise
Are doctors allowed to promote products
What was the ethical issue faced by pharmaceutical companies
Who is this webinar for ?
Medical practice owners
Are you a medical practice owner looking for ways to improve your business? Then this webinar is for you!
MANAGER OF A MEDICAL PRACTICE
We'll be discussing all the updates to help you get ahead of the competition.
Students
Those who are studying medical should watch our webinars to learn about medical practice guidelines and how to improve their advertising & marketing knowledge.
SOCIAL MEDIA MARKETERS
Our webinars are packed with valuable information related to medical field advertising that will help you create ad copies responsibly. Join us today and see for yourself!
What will you Learn in this Webinar ?
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Our expert panel will guide on the latest changes to the AHPRA guidelines,
and offer tips on creating legally compliant content.
You'll also have a chance to ask questions and get peace of mind that your
marketing efforts are on the Legally Compliant
Many medical practices have turned to digital advertising. While this can be an effective way to reach potential patients, it is important to proceed with caution.
How to prevent yourself from failure to comply with AHPRA guidelines that can lead to significant penalties, including fines and loss of registration.
Why medical practice owners need to follow AHPRA guidlines?
It is important to be aware of the advertising guidelines set forth by the Australian Health Practitioner Regulation Agency (Ahpra). Here are five key reasons why medical practice owners need to follow advertising guidelines and be compliant with them:
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To avoid potential legal problems: If your medical practice is found to be in violation of AHPRA guidelines, you could face serious legal consequences. This could include fines, loss of your license, or even jail time.
To protect your patients: Advertising that is misleading or makes false claims can lead patients to make decisions about their healthcare that are not in their best interests.
To protect the profession: The AHPRA advertising guidelines help to ensure that the public has a positive view of the medical profession.
To stay competitive: There is a lot of competition in the healthcare industry, and complying with advertising guidelines can give you a competitive edge.
Many medical practices have turned to digital advertising. While this can be an effective way to reach potential patients, it is important to proceed with caution.
Failure to comply with AHPRA guidelines can lead to significant penalties, including fines and loss of registration.
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About the speaker
Sarah has worked as a lawyer in Australia for almost 20 years. Sarah’s career started in litigation at a top-tier law firm. In 2013 Sarah founded You Legal, a new category of a law firm that provides clients with easy and transparent access to legal talent in a more flexible, cost-effective and efficient manner.
Sarah was awarded the prestigious Telstra Business Women’s Award in the start-up category for South Australia in October 2015 and is the author of three best-selling books on governance including ‘Growing a Medical Practice: From Frustration to a High-Performance Business’.
She has been a TEDx speaker, is the Chair of the Catalyst Foundation board and serves on the Entrepreneur’s Organisation’s global committee as the Governance Chair for APAC.
Don't miss this opportunity to learn from experts in the field. Register now for the webinar!
